Top 7 traits of a successful online store owner.

Duc Hau Business Insight
4 min readAug 22, 2022
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There are a few key characteristics that make an online store owner successful beyond the rest. These shop owners have figured out what works and what doesn’t when it comes to digital marketing, and they aren’t afraid to experiment until they find the right formula. They also know how to adapt quickly to changes in the industry and are always on the lookout for new opportunities to grow their business. If you are looking to create a successful online store selling furniture, furniture, home or fashion, etc., then make sure you emulate these top traits!

1. They know their audience
The first step to success for any online store owner is knowing their audience.
Who are you trying to reach with your marketing campaigns? What are their needs and desires? Once you’ve answered these questions, you can start tailoring your campaigns to appeal to them.
If you don’t know who your target audience is, then you’re wasting time and money on marketing campaigns that will never reach the right people.
Take the time to research your target audience before you start planning your digital marketing strategy. It will save you a lot of time and money in the long run. This applies to knowing your audience and niche as well as your target audience.

2. They stay up to date with digital marketing trends.
The digital marketing landscape is always changing, which is why successful online store owners stay up to date with the latest trends. They know what’s working in the industry right now and what’s not, and they tailor their campaigns accordingly.
This allows them to stay ahead of the competition and continue to grow their business.
To stay up to date with the latest digital marketing trends, make sure you’re following industry news sources and thought leaders.
This will keep you up to date with the latest changes and ensure that your campaigns are always up to date.
Even if they do not directly do it, they can still communicate their ideas and ways to their subordinates. Or the people you’re hiring to work best for them
3. They are always experimenting
Successful online store owners are always experimenting with new ideas and strategies.
They know that the only way to find out what works is to try it yourself. This willingness to experiment can sometimes lead to failure, but it is also the only way to find real success.
If you’re not willing to experiment, then you never know what might happen. Digital marketing is all about trying new things and seeing what works. Don’t be afraid to fail, because that’s how you will find digital marketing campaigns that will truly succeed.
4. They are very good at communicating with customers
Another key characteristic of successful store owners is their excellent customer communication skills.
If you want to keep your customers happy, then you need to be able to communicate with them effectively. This means meeting their needs and wants, and keeping them updated on important progress such as delivery, and home installation (for furniture).
It’s also important to build lasting relationships with your customers. They will feel as if they can trust you and that you have their best interests in mind. If you can build this level of trust, then you will have customers for life.
This is what you guys say is a good selling point. In fact, it’s still just communication. Especially communication over the phone is still very important.
. Products costing tens of millions of dollars, the more they want to call. Therefore, only written communication is not enough.
You also have to know how to talk and close orders on the phone. It’s still easier than texting anyway.
5. They know how to grow their business
Successful online store owners know how to grow their businesses. They are always looking for new opportunities to expand their reach and increase their profits. This means expanding into new markets or launching new products and services.
Whatever it is, they are always looking to take their business to the next level. If you want to be a successful store owner, then you need to start thinking about growth.
You also need to know how to be flexible from time to time. For example: In low months like the 7th lunar month, users limit spending on high-value products such as furniture, furniture, real estate, and tourism. At this time, ads are expensive, and SEO is poor. Then you need to tailor your business strategy along with your marketing strategy to the needs and desires of your customers.
This is the time for you to launch a content campaign on your fanpage, and Youtube channel to review your good childhood memories Other love memories.
This content is intended to elicit customer empathy. Thereby increasing engagement on your channels.
An effective way to grow your business is with the help of an expert business coach. A business coach can help you identify new opportunities and provide guidance on how to take your business to the next level.
6. They have a great team
The success of your online store also depends on the quality and dedication of your team. Shop owners should know that they cannot do it all alone and that they always have talented individuals who can help them achieve their goals. This can include copywriters, designers, web developers, content writers, and more.
7. They invest in business development
Successful online store owners know they need to continuously invest in their business if they want to stay ahead of the competition. They understand that the industry is always changing and they need to grow with it. This means investing in new technologies, expanding their teams, and more.

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Duc Hau Business Insight

Advertising, Expert 5+ years of experience helping businesses & marketers: Increase advertising effectiveness to sell product like furniture